President: Agnes Gulbinowicz

Email: agulbino@gmail.com

Here's a quick break-down on the post-core Marketing courses. Details for all these courses can be found on the Sauder website under the Modules section.

Marketing
BAMA 500 Marketing Strategy: great intro class using case discussions.

BAMA 501 Pricing: good for Finance specializations.

BAMA 503 New Product Development: if you are thinking of launching your own product or invention, then this class is for you.

BAMA 504 Integrated Marketing Communication: you have the chance to work on the marketing plan for a local company. You pick the company so this could be a great first step at securing your summer internship.

BAMA 506 Consumer Behaviour: I personally did not take this class, but Dale Griffin is a great prof!

BAMA 508 Marketing Research: Dale Griffin also teaches this class. Great prep for internships and for all those surveys we do in class!

BAMA 512 Database Marketing and Data Mining: I personally did not take this class, but I hear it also a good class for Finance students.

BAMA 513 Internet Marketing: This is essential for anyone who wants to go into Marketing as it matches the offline world with the online world. Again you work on an e-marketing plan for a local company.

BAMA 514 Brand Management: great case study class and good for anyone interested in the Consumer Packaged Goods industry.

BAMA 515 Strategic Management of Services: One of my favourite classes and essential for anybody going interested in working in services (consulting, account management, hotel management, retail, etc.)

BAMA 530 International Marketing Strategy: very similar to John Ries's International Trading Environment class.

BAMA 580 Channel Management: I personally did not take this class.

BAMA 580A Strategies in Sales Management: I personally did not take this class.

BAMA 580B Creativity: this is a new class being offered next year.